Blog

Portfolio Recents

What’s Neuromarketing All About?

In today’s world of hyper-connected digital noise, where every brand is screaming for your attention, wouldn’t it be great if marketers could peek into your brain and know exactly what makes you tick? That’s exactly what neuromarketing aims to do – no.

The Era of Dopamine Design & How Tech is Hooking Us on Happiness

If you’ve ever caught yourself endlessly scrolling through TikTok or waiting for the next "like" to roll in on Instagram, you’ve experienced dopamine design in action.

Key Strategies for Baby-Proofing Gen Z Content

If you’ve ever posted a tweet or shared an Instagram story and watched it blow up for all the wrong reasons, you know firsthand the power of Gen Z.

Key Neuromarketing Differences Between Gen Z and Millennials: The Battle for Attention in the Digital Age

If you’ve ever felt like your brand is caught in the middle of a generational tug-of-war, you’re not alone. On one side, you have Millennials—the avocado-toast-loving, experience-seeking generation that wants a good story.